For activewear brands selling wholesale

Your retailers are short-paying you. We build the system that gets it back.

Activewear brands lose an estimated 5–7% of revenue to retailer deductions, and most brands dispute only 20–30% of them.

We build custom, AI-assisted deduction software tuned to your exact retailer mix. You recover more, keep 100% of it, and own the system outright.

Share your retailers and revenue. We send back a written teardown. No call required.

10+
Years of Experience
500+
Projects Delivered
$5B+
Client Revenue Generated
50+
Full-Time Experts

The leak

It’s not one big bill.
It’s a thousand small ones.

Deductions never show up as a single alarming invoice. They land as line item after line item, an OTIF miss here, a carton-label chargeback there, each easy to wave off and write off as the cost of doing business. Add them up and the story changes fast.

$4M a year, gone. That’s what a 5% deduction rate quietly costs an $80M wholesale book every year. Columbia Sportswear, a multi-channel active and outdoor apparel business, ran a 6.1% operating margin in 2025. Apply that to an $80M book and operating profit lands around $4.9M. A $4M leak isn’t a rounding error. It’s most of the profit the business actually made.

Stacked up, deductions run 3% to 8% of gross revenue for most retail suppliers, and 5% to 7% per SPS Commerce’s own published data. And it repeats: deductions that expire unchallenged this quarter leave the cause in place, so the same errors come back next quarter.

So most of that $4M must just be invalid claims you’ll never win back — right?

THE REAL INSULT

The invalid ones are winnable. Almost none get fought.

You don’t need most deductions to be invalid to make this worth fixing. You need the invalid ones disputed properly, consistently, before the window closes, and right now almost nobody does that.

20–30%

of deductions ever get disputed at all. The rest expire quietly inside the window. (SPS Commerce)

~40%

average win rate once documentation exists — and 74% at Walmart on well-documented first-time disputes. (SPS Commerce)

Recovery on the same $4M leak

Disputing like most brands do today

~$400K/yr

Catching every invalid deduction in time

~$800K/yr

A 4× swing — ~$400K/year today (25% disputed × 40% won) versus up to ~$800K/year if every invalid deduction, an estimated 10–20% of the total, is caught and filed in time. Same leak. Same $4M. The only thing that changes is whether someone actually files the dispute before the window closes.

You already own an ERP, EDI, a 3PL — so why doesn’t a normal tool just catch these? Because no two of your retailers play by the same rules.

Why generic tools fail you

Every retailer is its own rulebook

You’re running sporting goods, department stores, specialty run and yoga retailers, off-price, mass, and Amazon 1P at once — each grading you differently, each with its own routing guide, label spec, and ASN format.

Walmart

3%

of COGS on non-compliant cases when the monthly OTIF goal is missed

Amazon 1P

40+

chargeback types

Amazon 1P

~30 days

to dispute a shortage before odds collapse

Most retailers

30–90 days

dispute windows, by retailer and deduction type

And it peaks in Q4: Amazon 1P chargebacks average ~1.5% of invoice value from Q1 through Q3, then climb to ~4% in Q4, the holiday quarter. (Carbon6)

A tool built for the average brand is set up for the average retailer mix. Yours isn’t average, so the system that handles it shouldn’t be either.

The system

One screen. Every deduction. Proof already attached.

A single queue pulls every deduction across all your retailers, sorted by what’s actually worth recovering. Beside each one, the proof is already there — PO, POD, label, ASN — with a plain verdict: worth disputing, here’s the filing, send it.

  • Feature Image

    Proof gathered for you, instead of 15–30 minutes of manual work per dispute

  • Feature Image

    Invalid charges stop expiring inside the dispute window

  • Feature Image

    Repeating deduction codes surface, so root causes get fixed

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    AI-assisted, living inside your ERP, EDI, and 3PL stack — not another portal

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    Tuned to your retailers, not a one-size template

HOW IT WORKS

From leak to recovery in three moves

01

We map your leak

Tell us your retailers and revenue. We map where you’re likely losing money and estimate what’s recoverable, in writing.

02

We build it around your shelf

A system tuned to your exact retailer mix, plugged into your stack. One queue, auto-assembled proof, dispute-ready. The first release starts with your highest-volume retailers.

03

You recover, and own it

Every recovered dollar stays with you. No per-dispute fee, no cut. The system is yours — code, data, and roadmap.

Build vs rent

Own the system. Keep all of the recovery.

We’ll say it plainly: renting a platform is the right move for small, simple brands. Owning wins once your volume and channel complexity are real — which, if you’re here, they probably are.

Rent a platform / recovery firm

Cost shape

A 25–30% cut of every dollar recovered, forever (published rates from firms in this space)

Build once. It’s yours

What you keep

Recovery minus 25–30%

100% of what you recover

Fit

Built for the average brand

Built for your exact retailer mix

Accuracy

Generic matching, more false flags and missed claims

Tuned to your shelf, more real claims caught

Ownership

Subscription, lock-in, your data in their cloud

You own the code, data, and roadmap

Where it lives

Another portal to log into

Inside your existing stack

On $1M recovered in a year, every 10 points of contingency fee costs $100K, every year, for as long as you keep using them. At 20% that’s $200K; at 30%, $300K. Own the system instead, and that money stays with you.

We’ve automated messes like this before

Complex operations, made simple

Deductions are a cross-system, manual, money-slipping-through-the-cracks problem. That’s exactly the kind of thing we build AI systems to fix. Our closest proof: a multi-warehouse fulfillment platform we automated end to end.

“They helped us automate our entire fulfillment workflow and made a really complex platform feel simple and solid. Couldn’t have launched without them.”

Alex Newell

Co-Founder & CFO, Fulfillit.io

1K+
Amazon FBA sellers onboarded
100K+
orders processed monthly
7
warehouses integrated into one system
100%
manual fulfillment work replaced

Fulfillit.io is a BoomDevs-built 3PL platform for Amazon FBA sellers. Different problem, same shape: many disconnected systems, heavy manual work, and a finance leader who needed it to just work.

Is this you?

Built for mid-market activewear brands

This tends to pay for itself inside the first year for brands that look like this:

$40M to $150M in wholesale revenue

Selling into two or more major retailer systems (sporting goods, department, specialty run/yoga, off-price, mass, or Amazon 1P)

A finance or AR team losing real hours to retailer portals

Paying a recovery fee you’d rather keep, or handling deductions entirely by hand

Sound like you? Get the number in writing.

The honest answers

Questions finance teams ask

How much are activewear brands really losing?

Industry estimates put deductions at 3% to 8% of annual sales, with SPS Commerce’s own data around 5% to 7%, before trade and shortage deductions. The bigger issue isn’t how much is invalid, it’s how little gets challenged: only 20% to 30% of deductions are ever disputed, even though disputes with solid documentation win about 40% of the time on average, and closer to 74% at retailers like Walmart when the paperwork is clean.

We already have an ERP and a 3PL. Why isn’t that enough?

Deductions live in retailer portals, while the proof that beats them — PODs, ASN logs, label evidence — is scattered across your ERP, EDI, and 3PL. Nothing connects them by default. That’s the gap we close.

Isn’t a tool like SupplyPike or SPS simpler than building?

Sometimes, and we’ll tell you when. Building wins when your retailer mix is unusual, when per-dispute or percentage fees are eating your recovery, or when you want the system inside your own stack and roadmap.

How long until it’s working?

We start with your highest-volume retailers, usually a usable first release in weeks, then expand to the rest, prioritizing wherever you’re bleeding most.

Does it prevent deductions or just recover them?

Both. Recovery gets this quarter’s money back. The root-cause view stops the same label, carrier, or DC error from repeating next quarter.

Do we really keep 100% of recovery?

Yes. No per-dispute fee and no cut. You paid to build it, so the dollars it claws back are entirely yours.

See what’s recoverable

Get a written teardown before you commit to anything

Tell us your retailers and revenue. We’ll send back where you’re likely leaking and what’s likely recoverable across your mix. Read it in two minutes. If you want to go further, we talk. If not, you’ve still got a clearer number than you had this morning.

No call required · No cut of your recovery, ever

We’ll only use this to build your teardown. No spam.